Avanton has confirmed the planning for their Old Kent Road development The Ruby, which will incorporate over 40% affordable housing following a successful planning application.

The new development will redevelop the site known as The Ruby and is the first development to commit to delivering over 40% affordable housing in the Old Kent Road Opportunity Area, which has potential to create over 20,000 new homes.

Following its successful planning application, Avanton’s Old Kent Road development will create 1,152 new homes over five new buildings, a new community sports hall and fitness centre, new connections and open space including a public park, flexible commercial space including incubator workspace and studios for local entrepreneurs, and private residents’ amenities. Two buildings on Old Kent Road will also be retained as part of the scheme, which will dramatically improve the streetscape of Old Kent Road, with active frontage accessible for local businesses.

Honest to Avanton’s vision to do things differently, the Old Kent Road scheme will be a development built with community at its centre, creating much public realm to include a park as the green heart of the scheme. Avanton’s Old Kent Road development will prioritise pedestrians, with only car parking for disabled bays provided, thanks to an innovative car club and integrated Enterprise Rent-A-Car scheme. The development will also include cycle storage, and a social hub for repair and maintenance.

The development will be bought forward in partnership with A2 Dominion Group.